78. Making Sense of Social Media Audits for Schools With Karl Boehm

In this episode of Mindful School Marketing, we’re joined by Karl Boehm, a seasoned marketing strategist for independent schools. With over two decades of experience, Karl has propelled brands like Johns Hopkins and Westminster School to new heights. Now, he’s sharing his expertise on social media auditing and its crucial role in school marketing. Join us as we delve into the importance of auditing, key elements to consider, and how it shapes a school’s online presence and engagement.

About Karl Boehm:

Karl is a long-time marketing strategist for Independent Schools. He runs several companies dedicated to serving private schools including Help One Hundred Schools and Everest Private School Growth Group. He has helped hundreds of brands grow over the years including Johns Hopkins, Westminster School, Friends Meeting School just to name a couple. He frequently speaks on how schools can increase their enrollment from growth programs including digital advertising, SEO, social media marketing, content marketing, and by aligning the enrollment journey with their digital marketing funnel.

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