86. How To Successfully Fundraise for Your School with Melanie Norton

In this episode of Mindful School Marketing, we welcome Melanie Norton, founder and CEO of a boutique nonprofit fundraising and strategic planning consulting firm in Indianapolis, Indiana. Melanie shares her extensive experience from banking, higher education, and consulting, offering invaluable insights into the art and science of fundraising. The discussion delves into key considerations for small independent schools planning a capital campaign, the importance of starting with strategy, and effective ways to engage alumni. Melanie also highlights the critical role of mindfulness in fundraising, emphasizing focus and prioritization to achieve successful outcomes. Tune in for practical advice on setting realistic fundraising goals, leveraging board members’ strengths, and engaging your community for maximum impact.

About Melanie Norton:

Melanie Norton is the founder and CEO of a boutique nonprofit fundraising and strategic planning consulting firm in Indianapolis, Indiana. Her experiences in banking, higher education fundraising, and consulting give her a unique perspective on the art and science of this work. She speaks regularly across the nation about fundraising and other nonprofit topics.

Find Melanie Norton:

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