26. Retention Strategies that Connect Parents and Retain Students

Aubrey and Tara discuss retention strategies, focusing on methods towards aiding parent to school connection. Due to Covid, small school enrollment has skyrocketed but parent to school ties remain severed. As public schools reopen and reality returns to normalcy, how will you showcase to parents that your school is still the right choice? Aubrey and Tara share their solutions, taking us back to proven and effective basics for a healthy retention.

About Aubrey Bursch & Tara Claeys:

Aubrey Bursch is founder + CEO of Easy School Marketing. She’s also a mom, lover of green smoothies and Peloton and podcast host. She is passionate about supporting small + independent schools to increase enrollment, retention and revenue.

Tara Claeys is the founder of Design TLC – a professional website agency for small schools. She’s passionate about helping organizations provide enriching experiences for children by creating a great first impression online.

Find Aubrey Bursch & Tara Claeys:

Aubrey’s Instagram & LinkedIn

Tara’s Instagram & LinkedIn

MSM Instagram 


Show Notes




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